Podcasters Need To Own Their Audience, Not Their RSS FeedI had a conversation with a fellow podcasting coach yesterday who said something very interesting: He said most podcasters are “renting…Dec 27, 2021Dec 27, 2021
The Beauty Of Content Discovery Doesn’t Exist for AudioFor anyone who does audio or podcasting content, it’s really important to understand this core element when it comes to getting you stuff…Dec 27, 2021Dec 27, 2021
More Podcast Apps Does Not Mean More DiscoveryGetting your podcast on all platforms does nothing to get your podcast consumed. New people that enter the podcasting game are so, so…Dec 27, 2021Dec 27, 2021
Every Podcast Service Hosting Company is Lying to You Around DiscoveryEvery single podcast service out there saying they will make your podcast more discoverable is lying, flat out. I will explain why in…Dec 27, 2021Dec 27, 2021
Audio Needs To Show Up In Your Face For You To Discover ItThe only real way to discover new content is for it to show up in your face. For podcasts, this type of feed doesn’t exist. It’s not…Dec 27, 2021Dec 27, 2021
The Weirdest Thing In The Podcasting CommunityRSS feeds don’t get content discovered. It’s silly to think that being everywhere can someone how lead to your content being discovered…Dec 27, 2021Dec 27, 2021
Marketing A Podcast SHOULD NOT BE THIS HARDIf you have a podcast and are struggling with gaining an audience, it’s not just because marketing is hard. Everyone wants attention…Dec 27, 2021Dec 27, 2021
You Don’t Need Amazing Quality Audio To WinThe core reason I believe podcasters have a hard time growing their audience has nothing to do with quality of content.Dec 27, 2021Dec 27, 2021
Transcribing Your Podcast Doesn’t Make it DiscoverableI don’t think transcribing your show and creating show notes actually does much for discovery. It’s quite laughable that podcasters think…Dec 1, 2021Dec 1, 2021
We Need To Change The Brand of Podcasting EntirelyEveryone knows that podcast discovery is a problem. So a bunch of companies are trying to make “podcasts more discoverable.” This is an…Nov 30, 2021Nov 30, 2021